Sports
Rasky Baerlein draws on years of experience in media, business and government relations to build and protect the brands of sports organizations and individuals, from mitigating crises to increasing the marketability of an organization.
We have guided some of the most recognized sports organizations in the world in building greater brand equity and support as they have gone through major events, such as large financial transactions and the purchase of professional sports teams. We can help you build a stronger sports organization by leveraging and building high-potential brands.
Clients include or have included The Boston Red Sox, Boston Bruins, The Boston Celtics, National Thoroughbred Racing Association.
Case Studies
Boston Celtics: Connecting to the Community and Managing a Crisis
National Thoroughbred Racing Association (NTRA): Building Awareness to Increase Membership and Support